Email Campaign Management Software, Hardware, Services and Research Papers

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Essential Email Marketing Deliverability Guide

by Listrak.

January 2008 - (Free Research) In this white, learn ways to ensure e-mails in your marketing campaign bypass internet filters and escape junk mail folders. The experts at Listrak have the details for you.

(WHITE PAPER)

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Dynamic Content in Action: DiscountBeautyCenter.com Case Study

by Listrak.

January 2008 - (Free Research) Listrak's marketing and professional services departments teamed up to help DiscountBeautyCenter.com, an online supplier of brand name cosmetics, fragrances, and professional beauty supplies.

(WHITE PAPER)

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Dynamic Content Strategy Guide: Five Essential Email Campaigns

by Listrak.

January 2008 - (Free Research) Dynamic content allows you to get to know your customers and subscribers on an intimate level, strengthening your relationships and increasing brand loyalty.

(WHITE PAPER)

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EMS Rapid Archive™

by MessageOne, Inc.

July 2008 - (Free Research) EMS Rapid Archive™ is Dell MessageOne's zero-maintenance email archiving service with rapid e-Discovery search and flexible retention policy management.

(WHITE PAPER)

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EMS Enterprise Archive™

by MessageOne, Inc.

July 2008 - (Free Research) EMS Enterprise Archive™ is Dell MessageOne's enterprise service that offers centralized retention and deletion policies, legal holds, compliance, e-Discovery search and storage management without data loss risks.

(WHITE PAPER)

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IT Briefing: The Growing Importance of Email Archiving

by Arrow ECS Midmarket Group

July 2008 - (Free Research) This whitepaper addresses why email archiving is an important subject for integrators to raise with their customers, discusses email management problems and solutions, and finally offers advice on how integrators should be approaching this market

(WHITE PAPER)

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The Growing Importance of Email Archiving

by Arrow ECS Midmarket Group

June 2008 - (Free Research) Get details on the dynamics at play around email archiving: SEC regulations, backup considerations and best practices for retention. Finally, find out which hardware and software products do a good job at email archiving.

(WEBCAST)

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Proofpoint MLX Whitepaper

by Proofpoint, Inc.

August 2008 - (Free Research) This white paper explains the key concepts, technologies and benefits associated with Proofpoint MLX technology, which provides the most effective spam protection today.

(WHITE PAPER)

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Regulations Shift Focus on Outbound Email Security

by Proofpoint, Inc.

July 2008 - (Free Research) Outbound email and other electronic communications pose a significant risk for data loss or leakage. This white paper will examine the new email security and compliance challenges and ways to address them.

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A Modern Approach to On-Demand Email and Data Security

by Proofpoint, Inc.

April 2008 - (Free Research) Email and data security solutions are available in different deployment configurations, from hardware and virtual appliances to software. Another option, “on-demand” or “software as a service” (SaaS), is rapidly gaining traction as...

(WHITE PAPER)

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Email Management in Today's Regulatory Environment - Reasons and ROI Benefits

by Kroll OnTrack

August 2008 - (Free Research) Email has become the lifeblood of business, more than any other means of communication and any business tool, companies rely on electronic messages for running virtually every aspect of their enterprises.

(WHITE PAPER)

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The On-demand Document Management Advantage: Five Tests to See If Software-as-a-Service Is Right for Your Application

by SpringCM

April 2008 - (Free Research) This white paper has five tests to see if Software-as-a-Service is right for your application. It will also discuss how Document Management enables an organization to effectively and efficiently control and leverage its content.

(WHITE PAPER)

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That Was Then This Is Now: The New Rules of Email Marketing

by Silverpop Systems Inc.

August 2008 - (Free Research) To make an email program succeed and thrive, marketers need to constantly evolve their email programs to improve relevancy.

(WHITE PAPER)

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Taming Transactional Email: Tips to Gain Control and Determine If Outsourcing Makes Sense

by Silverpop Systems Inc.

August 2008 - (Free Research) This white paper reviews the key steps necessary to implement a transactional email marketing campaign. It also recommends methods to ease the pain of implementation while improving the results.

(WHITE PAPER)

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Incorporating WEB Analytics into Email Marketing: Five Quick-Start Tactics for Marketers

by Silverpop Systems Inc.

August 2008 - (Free Research) Read this whitepaper to learn how to use Web Analytics data to enable you to better understand your customers’ needs and more effectively market to them. Learn a formula based on the five Ws to gain a more complete understanding of a situation or subject.

(WHITE PAPER)

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Web 2.0 Email Marketing: 5 Steps to Unrivaled Results

by Silverpop Systems Inc.

August 2008 - (Free Research) This whitepaper explores the Internet phenomenon known as “Web 2.0” that is reshaping the Internet and helping marketers. Also discussed are five techniques for staying competitive and achieving high returns in a Web 2.0 world.

(WHITE PAPER)

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Unlocking the Secret World of White Listing: Insight for Enterprise Email Marketers

by Silverpop Systems Inc.

August 2008 - (Free Research) This white paper will introduce you to the strange and sometimes confusing world of white listing. It explains how navigate through the process, imparts advice on how to increase your chances of getting on those coveted lists.

(WHITE PAPER)

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Email Creative That Works: An Evaluation of Opens and Click Rates Associated with Various Creative Elements

by Silverpop Systems Inc.

August 2008 - (Free Research) To help marketers identify creative elements that can really improve results, Silverpop undertook a comprehensive study of both BtoB and BtoC email messages, evaluating a variety of creative elements and comparing open and click rates.

(WHITE PAPER)

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8 Seconds to Capture Attention: Silverpop’s Landing Page Report

by Silverpop Systems Inc.

August 2008 - (Free Research) It’s estimated that up to 50 percent of visitors to landing pages will bail in the first eight seconds. This evaluation explains how putting more effort on nurturing recipients once they hit those landing pages would be time and money well spent.

(WHITE PAPER)

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How Top Retailers Use Transactional Email: Silverpop Study Reveals Revenue-Boosting Tactics

by Silverpop Systems Inc.

August 2008 - (Free Research) Transactional emails are those which companies send to customers to confirm a purchase, notify shipping dates, deliver warranty information etc, and it also provides marketers a rich opportunity to develop strong customer relationships.

(WHITE PAPER)

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Business Technology Marketing Benchmarks 2007-2008 PDF Slides

by KnowledgeStorm Webinars (E-mail this company)

July 2007 - (Free Research) Find out what 1,038 B2B marketers revealed about what works for lead generation and nurturing tactics. Invite your entire team to view this free Webcast and learn about B2B email, search marketing and surprising Webcast and white paper marketing statistics.

(WEBCAST)

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Business Technology Marketing Benchmarks 2007-2008

by KnowledgeStorm Webinars (E-mail this company)

June 2007 - (Free Research) Find out what 1,038 B2B marketers revealed about what works for lead generation and nurturing tactics. Invite your entire team to view this free Webcast and learn about B2B email, search marketing and surprising Webcast and white paper marketing statistics.

(WEBCAST)

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New Research: How to Improve Your B2B Email Marketing Results in 2007 PDF Slides

by KnowledgeStorm Webinars (E-mail this company)

February 2007 - (Free Research) View the slides presented in the "New Research: How to Improve Your B2B Email Marketing Results in 2007" Webcast and find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007.

(ANALYST REPORT)

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New Research: How to Improve Your B2B Email Marketing Results in 2007

by KnowledgeStorm Webinars (E-mail this company)

January 2007 - (Free Research) Find out how 3,637 marketers responded to tough questions about their open, click and conversion rates. Also, find out which tests work best, what's not working, list growth strategies and how email budgets are changing for 2007. Invite your entire team to attend – attendance for this Webcast is free!

(WEBCAST)

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Business Technology Marketing Benchmarks: 2006-2007 Data and Trends

by KnowledgeStorm Webinars (E-mail this company)

August 2006 - (Free Research) Find out what 1,900 B2B marketers in software, hardware and technology services industries revealed about what works for lead generation. Supplement this report with the webinar titled "KnowledgeStorm Webinars: Business Technology Marketing Benchmarks: 2006-2007 Data and Trends" and learn about B2B e-mail and search engine marketing strategies.

(ANALYST REPORT)

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